OUR STORY

Designed by Dr. Javed in Silicon Valley, handcrafted by expert artisans

E'Mar Italy Icon

As a foot and ankle surgeon, I’ve treated thousands of women for foot pain and related injuries. 

And as a high-heel lover myself, I know that “just don’t wear heels” is not realistic or helpful advice. Because the right pair of stylish heels can make you feel confident, powerful, and ready to take on the world. In my work life and among my friends, I saw so many women suffering from the pain of uncomfortable designer heels — and a total lack of effective solutions on the market. That’s why, since 2009, I’ve been researching the science and structure of high heels: how they’re designed, why they hurt, and how we can make them better— all while wearing designer heels myself. 

Medical Innovated Heels
E'Mar Italy Icon

Now, Using Modern Technology, Data Analysis of how your Current Shoes are Failing you, and my Years of Professional Expertise,

I’ve designed a line of beautiful, high-quality, high-heeled shoes that support and cushion women’s feet, but are still sleek and stylish attention-grabbers. 

After years working on different designs and prototypes, I was determined to produce E’MAR heels to the highest possible standards. 

100%

made in Italy and Spain

Our Tech Banner - E'Mar Italy
E'Mar Italy Icon

I’ve partnered with a team of expert artisans in Italy and Spain

This means that each shoe is handcrafted according to E’MAR’s unique technical specifications, which guarantee that you can slip them on in the morning, knowing that you’re going to look good and feel good, all day long. 

E'Mar Italy Icon

E'MAR Italy is a proud member of the Female Founder Collective, 

a network of businesses led by women, supporting women. FFC's mission is to enable and empower female owned and led businesses to positively impact our communities, both socially and economically.

Shop Dr. Javed's look

Aiden Black Pointed Toe Pump Heels

The most comfortable heels for your feet

SHOP